World Environment Day, commemorated each year on 5 June, is one of the principal vehicles through which the United Nations stimulates worldwide awareness of the environment and enhances political attention and action.
The day's agenda is to give a human face to environmental issues; empower people to become active agents of sustainable and equitable development; promote an understanding that communities are pivotal to changing attitudes towards environmental issues; and advocate partnership, which will ensure all nations and peoples enjoy a safer and more prosperous future.
Here in this ad, the idea was to show the calamity, which can be the after effects of damaging the nature with industrial toxins. Visual is astutely merged with the tragedy of Septemebr 11 and so the copy.
The day's agenda is to give a human face to environmental issues; empower people to become active agents of sustainable and equitable development; promote an understanding that communities are pivotal to changing attitudes towards environmental issues; and advocate partnership, which will ensure all nations and peoples enjoy a safer and more prosperous future.
Here in this ad, the idea was to show the calamity, which can be the after effects of damaging the nature with industrial toxins. Visual is astutely merged with the tragedy of Septemebr 11 and so the copy.
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